The problems are many. If you're using flight server, than only x-plane 9ers can use this. Secondly, attendance is low. If you want to raise this factor, you gotta raise awareness.
It looks to have landed on a racetrack, from the twitter pic. There are some pics over on the A.net thread: http://www.airliners.net/aviation-forums/general_aviation/read.main/5646389/